Unlocking New Markets: Breaking the Language Barrier Without Slowing Your Pipeline

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Unlocking New Markets: Breaking the Language Barrier Without Slowing Your Pipeline

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What was covered

The future of homeownership is increasingly diverse. Are you speaking your borrowers' language?

The mortgage industry routinely struggles to provide a native-language experience for borrowers who speak languages other than English at home. Leaving these prospective buyers behind is an opportunity cost you can no longer afford.

Join Blend and our language access partner, Talk’uments, on Tuesday, June 9th, for a breakdown of how to capture new market segments directly in the existing Blend platform. We'll show you how to solve the language gap without slowing down your operations.

Key Topics:

What agile event programs are and why they're essential

Strategies and tools for building agile event marketing

How to scale agile event programs without losing brand integrity or valuable data

Steps you can take right now to introduce agile event marketing into your business

Grab your favorite snack and tune in.

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The future of homeownership is increasingly diverse. Are you speaking your borrowers' language?

The mortgage industry routinely struggles to provide a native-language experience for borrowers who speak languages other than English at home. Leaving these prospective buyers behind is an opportunity cost you can no longer afford.

Join Blend and our language access partner, Talk’uments, on Tuesday, June 9th, for a breakdown of how to capture new market segments directly in the existing Blend platform. We'll show you how to solve the language gap without slowing down your operations.

What You'll Learn:

The Demographic & Compliance Mandate: Join Josh Weinberg (President, Firstline Compliance, LLC) to unpack the household formation trends driving the market and the state and federal regulations you need to navigate.

Real-World Success: Hear directly from Christie Smith (VP Lending Operations) on how Elevations Credit Union leverages the Blend and Talk'uments integration to drive operational efficiency and build member trust.

Frictionless Technology: Discover how to implement compliant translation technology quickly, seamlessly, and without the implementation headache.

Josh Weinberg

President, Firstline Compliance, LLC.

Christie Smith

VP Lending Operations, Elevations Credit Union

George Baker

Managing Director, Talk’uments, LLC

Your Hosts

Jake Hernandez

Chief Creative Officer

Openform

Jake Hernandez is senior director of product marketing at Openform, where his goal is to help people unlock the power of in-person events.

Leo Di Salvo

Sr. Technology Consultant

Openform

Leo Di Salvo is the Senior Technology Consultant at Openform, where his goal is to help people unlock the power of in-person events.

Run of show

12:00PM

Webinar Begins

Opening remarks from your hosts

12:15PM

5-Tips

5 Tips for Creating Virtual Events

12:45PM

Closing

Final remarks from your hosts

Grab your favorite snack and tune in.

Pro Tip:

First, watch the video to learn how to use this type of theme. Then, replace the iFrame embed code of the video below by clicking into it and clicking on the "Embed Options" tab on the right. Hide this element when you're finished.

Need more help? Here are some great Help Center articles regarding embed best-practices:

How do I resize an iFrame?

What's the difference between iFrame elements and Video elements?

How do I embed webinars or livestreams using an iFrame element?

What can I embed using an iframe into Splash?

Resource List

01

A Guide to Agile Event Programs that Can Survive Anything

Explore why the most dynamic leaders are building strategies for agile event marketing with a focus on scaling in-person and virtual events that are fast, flexible, and hyper-effective at driving meaningful connections.

Download

02

Crisis Mode: Ideas for Managing Events in Challenging Situations

Learn strategies, experiences and lessons learned from top event marketing leaders who have walked through the fire more than once and lived to talk about it.

Register

03

How to Build a Rock Solid Agile Events Program

The old way of doing event marketing—a large, inflexible investment in a small number of tentpole events—doesn't fit into a business world that demands adaptability and speed.

Watch now

About

Blend

Blend is the infrastructure powering the future of banking. Financial providers — from large banks, fintechs, and credit unions to community and independent mortgage banks — use Blend’s platform to transform banking experiences for their customers.

Talk'uments

Talk’uments was founded to break down language barriers in mortgage lending. Backed by industry experts with decades of experience in mortgage, compliance, and technology, we deliver innovative mortgage language technology that empowers lenders and borrowers alike.

blend.com